The·By·Product | Aaron Shapiro | Substack

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And the Birth of the AI-Generated Proven Idea

Sep 26

Your friendly neighborhood salesbot is here to help

Sep 13

Breadth Before Depth strikes again

Sep 6

A Tale of Centrally-Managed vs. Centrally-Facilitated Ecosystems

Aug 23

After a few false starts, the next big thing in shopping is finally here

Aug 17

Thanks to AI, the future of mass media communications is 1:1

Aug 4

A simple way to think about how your business can win

Jul 15

It’s the classic problem facing every company looking to sell online: what to do about Amazon?

Jul 2

Say goodbye to complex pyramids and confusing consultant-speak when defining your brand.

Jun 15

A better, faster, cheaper way to create digital things

Jun 6

A giant step forward in our never-ending quest for an easier life.

May 5

The beginning of the end of the last bastion of free traffic.

Apr 18

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