TL;DR,
WELCOME TO THE·BY·PRODUCT. A WEEKLY RECAP OF WHAT IS GOING DOWN & WHAT IS COMING UP ON THE INTERNET.
BONJOUR! WE HOPE YOU ENJOYED TH ELONG HOLIDAY IN THE STATES. THIS WEEK’S ISSUE IS COMING TO YOU LIVE AND DIRECT FROM PARIS FRANCE. THAT PESKY PANDEMIC KEPT OUR FAM FROM CROSSING THE ATLANTIC FOR TWO YEARS. OUR USUAL ROUTINE INCLUDED ABOUT A MONTH OF PARIS LIVING PER YEAR, SO I CAN TRUTHFULLY SAY, IT IS SO GOOD TO BE BACK.
I HAVE ALWAYS SEEN PARIS AS A BINARY TO NEW YORK. THE VIBE IS THERE, IT JUST HITS SLIGHTLY DIFFERENT.
WITHOUT FURTHER ADIEU, ON TO THE LINKS.
THIS WEEK’S “HOT TAKE”
PRETEND IT’S A CITY.
CATEGORY: THE KIDS ARE ALRIGHT
We have covered the New York neighborhood known as Dimes Square in the newsletter before and now it has officially jumped the shark so to speak. There is now a full on reality type show devoted to it called “The Come Up”.
Dimes Square, the area that launched a thousand thinkpieces, has officially got its very own reality show. Dubbed the first-ever meme neighbourhood, it gained traction online earlier this year as the meeting place for the downtown New York scene, as well as a space for Extremely Online tastemakers and the ironic (or not) anti-woke intellectual movement. In the months since its stratospheric ascent, it spurred an eponymous theatre production and countless more think pieces, eventually landing its own location on Google Maps.
As with all online trends, the cycle burns short and fast – and Dime Square’s latest dispatch, The Come Up, is perhaps the final nail in the coffin. Or is it? The show, which premieres in September, is described as an unscripted docuseries about six Gen Z New Yorkers who hustle and flirt and all the other things you’d expect from a reality show. Not to mention romantic shots of the cityscape and local hot spot Clandestino. / Via The Cut
CATEGORY: INVITE ONLY
The girls are going feral for Shuffles, Pinterest’s new invite-only app, where users create and share photo collages. Once again, mood board culture is tightening its grip over the internet, think early 2000’s Tumblr vibes circa 2010.
Collage-style video “mood boards” are going viral on TikTok — and so is the app making them possible. Pinterest’s recently soft-launched collage-maker Shuffles has been climbing up the App Store’s Top Charts thanks to demand from Gen Z users who are leveraging the new creative expression tool to make, publish and share visual content.
These “aesthetic” collages are then set to music and posted to TikTok or shared privately with friends or with the broader Shuffles community. Despite being in invite-only status, Shuffles has already spent some time as the No. 1 Lifestyle app on the U.S. App Store.
CATEGORY: TRENDING STYLE
All of a sudden, all the young dudes in Williamsburg and the LES are wearing pleated, baggy, voluminous khakis, often cut just to the ankle — the exact same ones that filled my grandpa’s closet.
I have been catching remarks, good and bad, since late 2017 when I began boycotting the skinny jean look and adopted the wide leg look I came up on in the 90s. These Marni ones was a game changer. Seems like I may have been on to something, and as usual I was a few years ahead of the curve. Wide leg khakis are back and this time for real. / Via WSJ
CATEGORY: EYE SEE YOU
All fashion should make you say, “Hmm, seems stupid. I love it.” Sunglasses of any category should be the most valid of all.
The oversize eyewear of the late aughts and early 2010s got a bad rap. It was the Rachel Zoe–to–Paris Hilton continuum, huge sunglasses paired either with giant blazers and venti nonfat lattes or small dogs and Juicy tracksuits. Big sunglasses meant Über-thin celebrity, McMansion gauche, and birthday parties at Claire’s — embodying an ideal that was both hyper-unattainable and nauseatingly ubiquitous. Anywho, big glasses are big again this fall. / Via The Cut
CATEGORY: BRAND CRUSH
Readers of the newsletter know I am highly interested in sustainable, reworked fashion. It tickles a certain part of my brain that evokes feelings of both progression and nostalgia. Earth\Studies is a perfect example of such a brand.
Earth\Studies is a project exploring the connections between people and planet through experimental design. Rather than distinguish nature as a separate place that needs control, the Earth\Studies project seeks to connect people and planet through design experimentation. To discover harmonies that can exist between human expression and nature’s beauty.
Beyond super hard hitting looks and fashions, this crew has branched out to create some stunning pieces for your home as well. / Via Editor
CATEGORY: FOOD PORN
Snaxshot is a newsletter on upcoming food and beverage trends that offers a curation of brands and aesthetics written by Andrea Hernández. The homie and one of my co-conspirators over at Friends From New York put me up on this delicious scrolling page of airbrushed food ads. A sweet visual treat to start off your short week. / Via FFNY
CATEGORY: FAST FOLLOW
I just dove into this feature on the above mentioned Snaxshot. It touches on one of the most overused terms in the past couple of years —creator economy and juxtaposes their existence with consumer packages goods. The result “Creator Packaged Goods” Click over and give it a read. / Snaxshot